Embrace the upskilling revolution with data literacy

Measure individual data literacy level across departments:
sales, marketing, HR, operations, etc.
Spot training needs in your teams to upskill effectively
Help employees build confidence in their skills to use data effectively, and make better decisions

Focused on core skills to be able to understand and work with data such as critical thinking, visualization and spreadsheets
Data citizenship unlocked in 3 levels
Powered by AI based performance summary

Download a sample of our data literacy assessment questions

62 % of US executives do not believe their companies are data-driven!

Start building a data-centric culture with data literacy assessments

See your workforce’s data literacy level, spot improvement areas

Discover

Rely on proven standardized, objective data skill set assessments. Support development of data literacy skills at progressively increasing levels. Based on industry best practices and workplace driven scenarios.

Data Citizen

Understands the importance of data, can interpret data in charts and tables, and  use spreadsheets to collect, compare and analyze data to perform daily tasks

Data Citizen+

Derives insights using data from multiple sources, uses BI tools and generates reports and visuals

Data Citizen2

Champions the use of data in decision-making and is proficient in tools and techniques to use data effectively in addition to Python & SQL skills

Elements covers all data skills from most basic in data literacy to most advanced in data science

Data Professionals

On the data professional career track, such as Data Analyst, Data Scientist, or Data Engineer.

Data Citizen2

Data centric, highly proficient in using data

Data Citizen+

Relies on data in decision making process

Data Citizen

Introductory data skills

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Created by data scientists and experts

Unique and original questions updated based on trends including ChatGPT skills

Practical scenarios and questions
from daily life balanced with theory

AI based qualitative performance
summary
combined with a score
out of 100 for each Element

Explore Data Literacy Elements

Ct
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Critical Thinking with Data
Ct
Critical Thinking with Data
Ba
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Basics
Ba
Basics
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Empty 2.3
Empty 2.3
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Empty 2.4
Empty 2.4
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Empty 2.5
Empty 2.5
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Empty 2.6
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Gpt
Question mark icon in a circle.
Data Analysis with ChatGPT
Gpt
Ability to prompt ChatGPT properly to assist in answering data analysis questions. Using ChatGPT to find information to then synthesize and generate insights. Simulates real-life use and benefit of ChatGPT acting as smart AI-assistants.
Data Analysis with ChatGPT
S
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Spreadsheets
S
Spreadsheets
V
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Data Visualization
V
Data Visualization
Dsp
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Data Security and Privacy
Dsp
Data Security and Privacy
Et
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Ethics of Data
Et
Ethics of Data
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Empty 2.7
Empty 2.7
Act
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Advanced Critical Thinking with Data
Act
Advanced Critical Thinking with Data
Ds
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Descriptive Statistics
Ds
Descriptive Statistics
Db
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Databases
Db
Databases
Pr
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Data Preparation
Pr
Data Preparation
Av
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Advanced Data Visualization
Av
Advanced Data Visualization
As
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Advanced Spreadsheets
As
Advanced Spreadsheets
Sp
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Statistics and Probability
Sp
Statistics and Probability
Rg
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Regression
Rg
Regression
Tsf
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Time Series and Forecasting
Tsf
Time Series and Forecasting
At
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Advanced Analytics and Data Science Topics
At
Advanced Analytics and Data Science Topics
Sql
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SQL
Sql
SQL
Py
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Python
Py
Python
Ct
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Databases and Data Processing Systems
Ct
Critical Thinking with Data
Ba
Question mark icon in a circle.
Databases and Data Processing Systems
Ba
Basics
Gpt
Question mark icon in a circle.
Databases and Data Processing Systems
Gpt
Ability to prompt ChatGPT properly to assist in answering data analysis questions. Using ChatGPT to find information to then synthesize and generate insights. Simulates real-life use and benefit of ChatGPT acting as smart AI-assistants.
Data Analysis with ChatGPT
S
Question mark icon in a circle.
Databases and Data Processing Systems
S
Spreadsheets
V
Question mark icon in a circle.
Databases and Data Processing Systems
V
Data Visualization
Dsp
Question mark icon in a circle.
Databases and Data Processing Systems
Dsp
Data Security and Privacy
Et
Question mark icon in a circle.
Databases and Data Processing Systems
Et
Ethics of Data
Act
Question mark icon in a circle.
Databases and Data Processing Systems
Act
Advanced Critical Thinking with Data
Ds
Question mark icon in a circle.
Databases and Data Processing Systems
Ds
Descriptive Statistics
Db
Question mark icon in a circle.
Databases and Data Processing Systems
Db
Databases
Pr
Question mark icon in a circle.
Databases and Data Processing Systems
Pr
Data Preparation
Av
Question mark icon in a circle.
Databases and Data Processing Systems
Av
Advanced Data Visualization
As
Question mark icon in a circle.
Databases and Data Processing Systems
As
Advanced Spreadsheets
Sp
Question mark icon in a circle.
Databases and Data Processing Systems
Sp
Statistics and Probability
Rg
Question mark icon in a circle.
Databases and Data Processing Systems
Rg
Regression
Tsf
Question mark icon in a circle.
Databases and Data Processing Systems
Tsf
Time Series and Forecasting
At
Question mark icon in a circle.
Databases and Data Processing Systems
At
Advanced Analytics and Data Science Topics
Sql
Question mark icon in a circle.
Databases and Data Processing Systems
Sql
SQL
Py
Question mark icon in a circle.
Databases and Data Processing Systems
Py
Python
Data Citizen
Data Citizen 2
Data Citizen+
Learn About Our Expertise
Ct
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Critical Thinking with Data
Ct
Critical Thinking with Data
Ba
Question mark icon in a circle.
Basics
Ba
Basics
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Empty 2.3
Empty 2.3
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Empty 2.4
Empty 2.4
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Empty 2.5
Empty 2.5
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Empty 2.6
Empty 2.6
Gpt
Question mark icon in a circle.
Data Analysis with ChatGPT
Gpt
Ability to prompt ChatGPT properly to assist in answering data analysis questions. Using ChatGPT to find information to then synthesize and generate insights. Simulates real-life use and benefit of ChatGPT acting as smart AI-assistants.
Data Analysis with ChatGPT
S
Question mark icon in a circle.
Spreadsheets
S
Spreadsheets
V
Question mark icon in a circle.
Data Visualization
V
Data Visualization
Dsp
Question mark icon in a circle.
Data Security and Privacy
Dsp
Data Security and Privacy
Et
Question mark icon in a circle.
Ethics of Data
Et
Ethics of Data
Question mark icon in a circle.
Empty 2.7
Empty 2.7
Act
Question mark icon in a circle.
Advanced Critical Thinking with Data
Act
Advanced Critical Thinking with Data
Ds
Question mark icon in a circle.
Descriptive Statistics
Ds
Descriptive Statistics
Db
Question mark icon in a circle.
Databases
Db
Databases
Pr
Question mark icon in a circle.
Data Preparation
Pr
Data Preparation
Av
Question mark icon in a circle.
Advanced Data Visualization
Av
Advanced Data Visualization
As
Question mark icon in a circle.
Advanced Spreadsheets
As
Advanced Spreadsheets
Sp
Question mark icon in a circle.
Statistics and Probability
Sp
Statistics and Probability
Rg
Question mark icon in a circle.
Regression
Rg
Regression
Tsf
Question mark icon in a circle.
Time Series and Forecasting
Tsf
Time Series and Forecasting
At
Question mark icon in a circle.
Advanced Analytics and Data Science Topics
At
Advanced Analytics and Data Science Topics
Sql
Question mark icon in a circle.
SQL
Sql
SQL
Py
Question mark icon in a circle.
Python
Py
Python
Ct
Question mark icon in a circle.
Databases and Data Processing Systems
Ct
Critical Thinking with Data
Ba
Question mark icon in a circle.
Databases and Data Processing Systems
Ba
Basics
Gpt
Question mark icon in a circle.
Databases and Data Processing Systems
Gpt
Ability to prompt ChatGPT properly to assist in answering data analysis questions. Using ChatGPT to find information to then synthesize and generate insights. Simulates real-life use and benefit of ChatGPT acting as smart AI-assistants.
Data Analysis with ChatGPT
S
Question mark icon in a circle.
Databases and Data Processing Systems
S
Spreadsheets
V
Question mark icon in a circle.
Databases and Data Processing Systems
V
Data Visualization
Dsp
Question mark icon in a circle.
Databases and Data Processing Systems
Dsp
Data Security and Privacy
Et
Question mark icon in a circle.
Databases and Data Processing Systems
Et
Ethics of Data
Act
Question mark icon in a circle.
Databases and Data Processing Systems
Act
Advanced Critical Thinking with Data
Ds
Question mark icon in a circle.
Databases and Data Processing Systems
Ds
Descriptive Statistics
Db
Question mark icon in a circle.
Databases and Data Processing Systems
Db
Databases
Pr
Question mark icon in a circle.
Databases and Data Processing Systems
Pr
Data Preparation
Av
Question mark icon in a circle.
Databases and Data Processing Systems
Av
Advanced Data Visualization
As
Question mark icon in a circle.
Databases and Data Processing Systems
As
Advanced Spreadsheets
Sp
Question mark icon in a circle.
Databases and Data Processing Systems
Sp
Statistics and Probability
Rg
Question mark icon in a circle.
Databases and Data Processing Systems
Rg
Regression
Tsf
Question mark icon in a circle.
Databases and Data Processing Systems
Tsf
Time Series and Forecasting
At
Question mark icon in a circle.
Databases and Data Processing Systems
At
Advanced Analytics and Data Science Topics
Sql
Question mark icon in a circle.
Databases and Data Processing Systems
Sql
SQL
Py
Question mark icon in a circle.
Databases and Data Processing Systems
Py
Python
Data Citizen
Data Citizen 2
Data Citizen+
Learn About Our Expertise
Ct
Question mark icon in a circle.
Critical Thinking with Data
Ct
Critical Thinking with Data
Ba
Question mark icon in a circle.
Basics
Ba
Basics
Question mark icon in a circle.
Empty 2.3
Empty 2.3
Question mark icon in a circle.
Empty 2.4
Empty 2.4
Question mark icon in a circle.
Empty 2.5
Empty 2.5
Question mark icon in a circle.
Empty 2.6
Empty 2.6
Gpt
Question mark icon in a circle.
Data Analysis with ChatGPT
Gpt
Ability to prompt ChatGPT properly to assist in answering data analysis questions. Using ChatGPT to find information to then synthesize and generate insights. Simulates real-life use and benefit of ChatGPT acting as smart AI-assistants.
Data Analysis with ChatGPT
S
Question mark icon in a circle.
Spreadsheets
S
Spreadsheets
V
Question mark icon in a circle.
Data Visualization
V
Data Visualization
Dsp
Question mark icon in a circle.
Data Security and Privacy
Dsp
Data Security and Privacy
Et
Question mark icon in a circle.
Ethics of Data
Et
Ethics of Data
Question mark icon in a circle.
Empty 2.7
Empty 2.7
Act
Question mark icon in a circle.
Advanced Critical Thinking with Data
Act
Advanced Critical Thinking with Data
Ds
Question mark icon in a circle.
Descriptive Statistics
Ds
Descriptive Statistics
Db
Question mark icon in a circle.
Databases
Db
Databases
Pr
Question mark icon in a circle.
Data Preparation
Pr
Data Preparation
Av
Question mark icon in a circle.
Advanced Data Visualization
Av
Advanced Data Visualization
As
Question mark icon in a circle.
Advanced Spreadsheets
As
Advanced Spreadsheets
Sp
Question mark icon in a circle.
Statistics and Probability
Sp
Statistics and Probability
Rg
Question mark icon in a circle.
Regression
Rg
Regression
Tsf
Question mark icon in a circle.
Time Series and Forecasting
Tsf
Time Series and Forecasting
At
Question mark icon in a circle.
Advanced Analytics and Data Science Topics
At
Advanced Analytics and Data Science Topics
Sql
Question mark icon in a circle.
SQL
Sql
SQL
Py
Question mark icon in a circle.
Python
Py
Python
Ct
Question mark icon in a circle.
Databases and Data Processing Systems
Ct
Critical Thinking with Data
Ba
Question mark icon in a circle.
Databases and Data Processing Systems
Ba
Basics
Gpt
Question mark icon in a circle.
Databases and Data Processing Systems
Gpt
Ability to prompt ChatGPT properly to assist in answering data analysis questions. Using ChatGPT to find information to then synthesize and generate insights. Simulates real-life use and benefit of ChatGPT acting as smart AI-assistants.
Data Analysis with ChatGPT
S
Question mark icon in a circle.
Databases and Data Processing Systems
S
Spreadsheets
V
Question mark icon in a circle.
Databases and Data Processing Systems
V
Data Visualization
Dsp
Question mark icon in a circle.
Databases and Data Processing Systems
Dsp
Data Security and Privacy
Et
Question mark icon in a circle.
Databases and Data Processing Systems
Et
Ethics of Data
Act
Question mark icon in a circle.
Databases and Data Processing Systems
Act
Advanced Critical Thinking with Data
Ds
Question mark icon in a circle.
Databases and Data Processing Systems
Ds
Descriptive Statistics
Db
Question mark icon in a circle.
Databases and Data Processing Systems
Db
Databases
Pr
Question mark icon in a circle.
Databases and Data Processing Systems
Pr
Data Preparation
Av
Question mark icon in a circle.
Databases and Data Processing Systems
Av
Advanced Data Visualization
As
Question mark icon in a circle.
Databases and Data Processing Systems
As
Advanced Spreadsheets
Sp
Question mark icon in a circle.
Databases and Data Processing Systems
Sp
Statistics and Probability
Rg
Question mark icon in a circle.
Databases and Data Processing Systems
Rg
Regression
Tsf
Question mark icon in a circle.
Databases and Data Processing Systems
Tsf
Time Series and Forecasting
At
Question mark icon in a circle.
Databases and Data Processing Systems
At
Advanced Analytics and Data Science Topics
Sql
Question mark icon in a circle.
Databases and Data Processing Systems
Sql
SQL
Py
Question mark icon in a circle.
Databases and Data Processing Systems
Py
Python
Data Citizen
Data Citizen 2
Data Citizen+
Learn About Our Expertise